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The following is an excerpt from a S-1 SEC Filing, filed by ANDA NETWORKS INC on 12/21/2007.
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ANDA NETWORKS INC - S-1 - 20071221 - BUSINESS

BUSINESS

Overview

We are a leading provider of Carrier Ethernet solutions that enable telecommunication service providers to deliver cost-effective business broadband services over fiber- and copper-based metro access networks. Our family of products, which we refer to as EtherTone platforms, enable telecommunication carriers, or carriers, and other service providers overcome bandwidth and functionality limitations of legacy technology in their metro access networks and enables carriers and other service providers to meet enterprise demand for mission-critical bandwidth-intensive applications and value-added managed services. Our EtherTone platforms also enable mobile broadband services by facilitating the cost-effective transmission of network traffic from wireless base stations back to the wireless operators’ core network, in a process known as backhauling. For both metro access and wireless backhaul networks, our EtherTone platforms efficiently manage growing integrated traffic, improve bandwidth capacity and utilization, reduce network complexity and offer carriers the reliability and scalability they seek when transitioning from legacy access technologies.

Our products address the high-growth Carrier Ethernet-based metro access equipment and wireless backhaul equipment markets. Infonetics, a market research firm, estimates the Ethernet-based metro access equipment market will grow from $340 million in 2007 to $922 million by 2010 and the Ethernet-based wireless backhaul equipment market will grow from $242 million in 2007 to $2.5 billion by 2010. We therefore estimate our combined business and mobile broadband addressable market to grow from $582 million in 2007 to $3.4 billion by 2010, which represents CAGR of 80%.

We are headquartered in Sunnyvale, CA, with a majority of our research and development operations in Wuhan, China and manufacturing operations in Shenzhen, China. We have operated a Silicon Valley/China hybrid business model since 2000, pairing the benefits of our United States-based platform design, sales and management expertise with highly productive, low cost, China-based engineering and manufacturing support. Our successful operation of the hybrid business model combined with third party contract manufacturing provides us with accelerated development cycles and an efficient cost structure. Approximately two-thirds of our 123 employees are based in China.

We were incorporated in January 1998 to provide network access equipment and in 2002 we began developing our EtherTone platforms and underlying Ethernet access technology. We began shipping our EtherTone platforms in 2004 and currently target tier 1 carriers, who are large global carriers, and other service providers. As of September 30, 2007, we have deployed our EtherTone solutions to 21 carriers and other service providers, including Bell Canada, Level 3 Communications, MTS Allstream, Rogers Communications, Verizon and XO Communications. We believe our customers have deployed approximately 8,500 platform units to serve global enterprises in industries including communications, finance and insurance, Internet and media, travel and hospitality, electronics and energy. We primarily sell our EtherTone platforms through a combination of our direct sales force, a global OEM agreement with Ciena and a global reseller agreement with Nortel. Our platforms are supported by our customer support and services team in conjunction with a global support and services agreement with Alcatel- Lucent.

Industry

Importance of Business Broadband Services for Carriers

While carriers typically provide broadband services to both residential and business customers, the financial return of providing broadband services to these customers differs significantly. Residential broadband service providers face intense competition from carrier, cable and wireless operators, experience high customer churn due to relatively low switching costs and are subject to extensive regulations by government agencies. In addition, network upgrades by carriers to extend broadband

 

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services to residential customers require substantial upfront capital expenditures and face uncertain consumer adoption rates. According to Infonetics, carriers take between two to three years to achieve positive return on invested capital for residential broadband deployments. These factors make it difficult for carriers to profitably deliver broadband services to residential markets.

In contrast, business broadband services have historically provided greater returns to carriers than residential services. When providing business broadband services for mission-critical applications, carriers must provide measurable SLAs that define stringent terms and QoS levels to be delivered and specify remuneration for the failure to meet these requirements. Due to the higher barriers of entry resulting from stringent QoS levels and SLA requirements, the complexity of deploying services to global enterprises and the high costs and risks associated with switching service providers, the market for business broadband services has fewer competitors and lower customer churn rates than residential services. Additionally, because capital expenditures to provide business broadband services are made in direct response to purchase commitments from enterprise customers, carriers can generate a positive return in a relatively short period of time. For example, a tier 1 carrier customer generated a positive return on invested capital within four months of deployment. These factors, combined with less government regulation, have historically enabled carriers to achieve higher margins on their business service offerings.

Although revenues from enterprise customers have historically generated high gross profit for carriers, these margins are under pressure as the price for high-speed access to carrier networks has been falling over the last few years. According to tariffs publicly-disclosed by telecommunication carriers, the recurring monthly price of bandwidth T1 service has fallen from approximately $400 to $500 for a megabyte per second, or Mbps, to $100 to $200 per Mbps over the last two years. In an effort to maintain high gross profit, we believe carriers are leveraging the availability of low-cost bandwidth to support the delivery of bandwidth-intensive applications and value-added managed services to the enterprise.

Enterprise Demand for Bandwidth-Intensive Applications and Value-Added Managed Services

When Internet and data network services were first widely adopted by enterprises, they were primarily used for email, file transfers and Internet web browsing. In an effort to improve efficiency and better utilize available resources, enterprises now require business broadband services to manage an increasing number of bandwidth-intensive applications. These applications and services include:

 

   

Convergence of Voice, Video and Data Applications.     Converging voice, video and data traffic on a single Internet protocol, or IP, network simplifies security, streamlines support and maintenance and reduces IT administration costs. The convergence of these applications allows for the integration of unified messaging, streaming media and intelligent call routing across the enterprise network.

 

   

Deployment of Hosted Enterprise Applications.     Mission-critical hosted applications such as Salesforce.com for customer relationship management, web-based customer support and supply chain management are increasingly being delivered over the Internet as a service. These hosted applications can be quickly deployed with minimal upfront investment and are often cheaper to maintain and administer than custom enterprise applications.

 

   

Consolidation of Data across the Wide Area Networks.     Emerging wide area network optimization and storage technologies are enabling enterprises to consolidate, replicate, archive and backup data for disaster recovery and business continuity by transmitting large quantities of mission-critical data to geographically separate data center locations.

 

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Rapid Adoption of Streaming Video and Web-Based Applications.     Enterprises have adopted streaming video and web-based applications including video conferencing, customer support, employee and educational training, video on demand, video surveillance, video-based quality control, marketing and product announcements, audio conferencing and streaming news.

 

   

Need for Real-Time Uniform Experience across the Distributed Enterprise .    Effective use of enterprise applications requires a real-time uniform experience across the enterprise regardless of branch office or end user location. This requires carriers to deliver appropriate bandwidth and network availability to each of an enterprise’s locations globally.

In addition to bandwidth-intensive applications, enterprises also demand value-added managed services from carriers, including managed virtual private network, or VPN, hosted VoIP, remote audio and video teleconferencing and performance monitoring and management services. These bandwidth-intensive applications and value-added managed services result in increased and unpredictable bandwidth consumption and require a high-degree of network management for the prioritization of data traffic flow.

Increasing Demand for Backhaul Capacity for Mobile Broadband

Carriers and other service providers are experiencing growing demand for bandwidth capacity from wireless operators that frequently rely on carrier networks to backhaul voice, data and video traffic from the wireless operators’ base stations to their networks. Wireless operator demand for more backhaul capacity is partly driven by the increased number of subscribers, which Infonetics expects will grow from 2.5 billion subscribers in 2006 to 3.6 billion subscribers in 2010, and an increase in minutes of use per subscriber. Demand for increased backhaul capacity is also driven by the delivery of bandwidth-intensive data and video services over mobile networks, such as SMS messaging, texting, ring tones, mobile music, video games, mobile Internet access and other mobile entertainment content. We believe wireless operators’ planned roll out of next-generation bandwidth-intensive mobile networks, such as 3G/4G cellular LTE, Wi-Fi and WiMAX, will increase the demand for bandwidth-intensive mobile data and video services. According to Strategy Analytics, an independent research firm, these services are expected to increase globally at a 13% CAGR from 2007 to 2011 to surpass $150 billion by 2011. In addition to the large increase of data volume, the variety and mix of file and traffic types and the difficultly in predicting traffic patterns is driving the need for bandwidth capacity.

In response to growing demand for mobile broadband, wireless operators are increasing the capacity of existing base stations and are also adding more base stations around the world. Infonetics expects the number of cell site connections worldwide will increase from 2.6 million in 2006 to 3.6 million by 2010. We believe the increase in cell site connections will further increase demand for backhaul capacity.

Providing Business Broadband Services: The Metro Access Network Bottleneck

Carrier networks to provide business broadband services consist of long-haul, metro core and metro access networks. Long-haul networks connect multiple cities over long distances, linking to metro core networks that connect carrier central offices and major traffic points of presence, or PoPs, within a city. The carrier’s metro access network connects the carrier’s central office and PoPs to enterprise LANs.

 

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Growing enterprise demand for bandwidth-intensive applications and value-added managed services places significant strain on legacy carrier networks in providing business broadband services, particularly in the metro access portion of the network. Limitations of carriers’ legacy metro access network technologies, such as TDM based T1/E1 copper telephone lines or packet-based Frame Relay and Asynchronous Transfer Mode, or ATM, lines, create a bottleneck at the metro access network, which constrains the carriers’ ability to effectively provide business broadband services. These limitations include:

 

   

Limited Ability to Support Integrated Traffic.     Providing business broadband services over the metro access network requires the ability to identify, manage and prioritize traffic flows to ensure SLAs and QoS for the delivery of bandwidth-intensive applications and managed services into the enterprise LAN. Legacy metro access network technologies were originally designed to support either voice or data traffic, not the integrated voice, data and video streams currently demanded by enterprises. In order to support integrated traffic with high QoS levels and enforceable SLAs, the network needs to prioritize delay-sensitive traffic, such as VoIP, over less delay-sensitive traffic, such as email.

 

   

Insufficient Bandwidth Capacity .    While legacy metro access networks adequately support low speed voice and data traffic, they do not have the capacity to support bandwidth-intensive applications and value-added managed services. A majority of metro access networks operate at low bandwidth ranging from 1.5 to 45 Mbps and connect metro core networks, which typically operate at high bandwidth ranging from 1 to 40 gigabytes per second, or Gbps, and enterprise LAN networks, which typically operate at bandwidth ranging from 10 to 100 Mbps. As a result of lower bandwidth, the metro access network has become a significant bandwidth bottleneck.

 

   

Inefficient Utilization of Bandwidth.     Legacy metro access networks fail to provide enterprise customers small increases in bandwidth on an as-needed basis. Instead, enterprises must purchase large amounts of bandwidth in advance to meet peak demands. For example, if a legacy T1/E1 line, which provides bandwidth of 1.5 Mbps to 2.0 Mbps, is insufficient for peak bandwidth demands, typically the next higher bandwidth line an enterprise can purchase is the T3/E3 line, which provides significantly higher bandwidth of 30 Mbps to 45 Mbps. The significant increase in bandwidth often results in substantial underutilization of bandwidth and increased capital expenditures.

 

   

Network Complexity.     A data transmission typically originates on an Ethernet-based enterprise LAN and undergoes multiple protocol conversions as it passes through other segments of legacy carrier networks. As the data reaches its destination, the data transmission must then be converted back to Ethernet. This requires carrier network administrators to install, configure and manage many network elements and protocol conversion technologies, resulting in increased operating costs.

 

   

Challenges in Customizing the Metro Access Network .    Enterprises deploy a wide variety of evolving applications, which require dynamic and granular bandwidth options as they grow. These applications have a direct impact on the configuration requirements of, and equipment deployed on, the metro access network connected to their LAN. It is becoming increasingly difficult for carriers to meet enterprise customer demands and to introduce new applications due to the limitations and costs of reconfiguring legacy technology.

 

   

High Cost of Upgrading the Metro Access Network.     Upgrading metro access networks to support the delivery of bandwidth-intensive applications and value-added managed services to the enterprise has required the replacement of existing infrastructure with equipment that can reliably handle high bandwidth, deliver high QoS levels and enforce SLAs. However, due to high cost, carriers have only upgraded a limited portion of their metro access networks.

 

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These limitations of legacy metro access networks create a bottleneck for carriers and other service providers seeking to transition their business model to support the delivery of bandwidth-intensive applications and value-added managed services to the enterprise. We believe carriers and other service providers are seeking a reliable and robust metro access network for business broadband that:

 

   

manages integrated traffic with high QoS levels;

 

   

provides increased bandwidth capacity;

 

   

improves the utilization of bandwidth;

 

   

reduces network complexity;

 

   

provides the flexibility to address evolving enterprise needs in a timely and cost-effective manner; and

 

   

leverages existing network investments and provides protection for technology migrations.

Emergence of Carrier Ethernet as a Metro Access and Wireless Backhaul Networking Technology

Ethernet is a networking technology originally developed for deployment in the enterprise LAN. Its compelling benefits including “plug and play” functionality, low deployment costs, economies of scale and ease of management, have driven the adoption of Ethernet technology as the standard for enterprise LANs. These benefits have also led to the deployment of Ethernet in recent years in carrier metro core and long-haul networks, where the priority is to rapidly transfer large amounts of data.

Ethernet technology has historically not been deployed in the metro access network due to its inability to match the required QoS levels and enforce SLAs that have evolved over the past two decades in TDM networks. However, TDM is expensive to deploy and manage and has many technical limitations. Significant recent advances in standards for reliability, network resilience, as well as the development of a centralized management system, are contributing to the proliferation of Ethernet in the metro access network to enable carriers to deliver business broadband services. Through continued standardization and innovation, Ethernet-based networks are now able to offer QoS levels and SLA enforcement policies that are superior to TDM-based networks. These enhancements enable carriers to deliver bandwidth-intensive applications and managed services over metro access and wireless backhaul networks in a service known as Carrier Ethernet. With the adoption of Carrier Ethernet, carriers and other service providers can maintain and potentially increase their margins from business and mobile broadband services. According to a survey conducted by Heavy Reading, an independent communications equipment industry publication, more than 93% of respondent carriers said that their company offers or plans to offer some kind of Ethernet connectivity service by the end of 2009.

Wireless backhaul for mobile broadband has generally been transported over T1/E1 lines. As the need for wireless backhaul capacity increases, wireless operators require additional bandwidth capacity. With traditional technology, carriers must lease bandwidth in T1/E1 increments resulting in linearly increasing costs. Utilizing Carrier Ethernet technology enables carriers to benefit from Ethernet’s lower initial costs for bandwidth, while enabling carriers to benefit from declining marginal costs due to Ethernet’s scalability. In addition, as more wireless backhaul networks are based on IP technology, carriers benefit from Ethernet’s ability to efficiently transport IP-based data.

Our Solution

We developed our EtherTone platforms for business broadband to enable carriers and other service providers to efficiently and cost-effectively deliver bandwidth-intensive applications and value-added managed services. Additionally, our EtherTone platforms enable carriers to cost-effectively provide

 

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Carrier Ethernet-based wireless backhaul services to their wireless operator customers for mobile broadband. EtherTone helps carriers overcome the challenges they face in the metro access network by:

 

   

Managing Integrated Traffic with High Quality of Service.     Our EtherTone platforms enable carriers to prioritize and manage integrated voice, data and video traffic as it passes through the metro access network. EtherTone provides network reliability comparable to legacy metro access solutions by using Ethernet technology over the existing carriers’ Synchronous Optical Networking or Synchronous Digital Hierarchy infrastructure for reliable transport while enabling carriers to offer Ethernet-based QoS guarantees and enforce SLAs to support integrated traffic needs.

 

   

Providing Bandwidth Capacity to Enable New Services.     Our EtherTone platforms provide bandwidth capacity to enable carriers to deliver bandwidth-intensive applications and value-added managed services over existing metro access connections to the enterprise.

 

   

Improving Bandwidth Utilization to Support Variable Bandwidth Services.     Our EtherTone platforms enable carriers to deliver bandwidth on an as-needed basis in increments as small as 64 kilobytes per second. This ability improves bandwidth utilization across the metro access network as compared to traditional fixed-increment services and allows carriers to offer variable bandwidth services.

 

   

Reducing Network Complexity .    Our EtherTone platforms enable carriers to simplify their networks by providing a single Carrier Ethernet connection between the enterprise LAN and the metro access network, which reduces the need to manage multiple protocol conversions and reduces the number of network elements to manage. Our aggregation platform and element management system enables carriers to manage network elements through a single platform.

 

   

Enabling Carriers to Address Rapidly Evolving Enterprise Needs .    We release several platform feature enhancement releases each year to address rapidly evolving enterprise needs based on new QoS levels or SLA requirements or the re-prioritization of traffic based on new applications or managed services. Our EtherTone platforms’ flexible architecture allows for remote upgrades by the carrier or, in some cases, directly by the enterprise, to support new feature releases or resolve technical issues through our element management system.

 

   

Leveraging Existing Network Infrastructure and Providing Protection for Migrations .    Our EtherTone platforms can be deployed in both copper- and fiber-based metro access networks. In addition, our EtherTone platforms interoperate with most major networking equipment utilized by carrier networks for business broadband around the world. EtherTone’s ability to leverage existing infrastructure allows carriers to quickly and cost-effectively deliver a uniform Ethernet service over a single platform across the carriers’ entire metro network. Additionally, our EtherTone platforms’ ability to be remotely upgraded for new feature enhancements provides the carriers with protection against technology or protocol migrations.

In addition to enabling carriers and other service providers to efficiently and cost-effectively deliver bandwidth-intensive applications and value-added managed services, our EtherTone platforms provide our customers with ongoing operating expense savings and expenditure reductions that contribute to a rapid return on investment. For example, in the case of our largest tier 1 carrier deployment, EtherTone delivered a positive return on the carrier’s invested capital within the first four months of deployment. Recurring expense and expenditure reductions for carriers include:

 

   

Reducing Operating Expenses .    Our EtherTone platforms reduce carrier operating expenses for each deployment as they reduce the number of ports and network elements to manage, improve diagnostic capabilities, eliminate the need to manage protocol conversions and improve bandwidth utilization.

 

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Reducing Capital Expenditures.     Our EtherTone platforms reduce carrier capital expenditures for each deployment by aggregating and consolidating connections from the access network to metro core routing equipment and by consolidating multiple applications, such as voice, video and data services on a single Carrier Ethernet connection. In a tier 1 carrier case study, EtherTone reduced the carrier’s capital expenditures on its largest deployment of our platforms by 65%.

Our EtherTone platforms enable carriers and other service providers to deliver business broadband and mobile broadband services, and reliably support QoS levels and enforce SLAs while reducing recurring operating expense and capital expenditures.

Our Silicon Valley/China Hybrid Business Model

Our Silicon Valley/China hybrid business model fully integrates our operations in Sunnyvale, Wuhan, Shenzhen and a new operations center in Hong Kong and is core to our business strategy. Functions performed from our corporate headquarters in Sunnyvale include platform design, sales and corporate management. Functions performed in Wuhan include engineering, marketing documentation and maintaining our management information systems. We manage our contract manufacturers from our Shenzhen location and are in the process of moving the final assembly and testing portion of our manufacturing process from Sunnyvale to Hong Kong.

We began moving the majority of our engineering execution operations to Wuhan, China in 2000 through our acquisition of a small privately-held company. Since this acquisition we have significantly increased the size of our Wuhan operations. Our system architects located in Sunnyvale, California serve as the primary interface between our engineering team and our customer base. System architects are responsible for creating high-level designs for new platforms and feature enhancements based on customer feedback, and our engineering execution team in Wuhan is responsible for developing our platforms and feature enhancements based on the designs. Both locations have essential platform and feature enhancement development responsibilities. The United States-based system architects and Wuhan-based engineering execution personnel have worked together since 2000 and communicate frequently to develop all of our platforms and feature enhancements.

Our team in Shenzhen, China manages our relationships with our contract manufacturing vendors, which are also based in Shenzhen. This team is in regular contact with our contract manufacturers and our Wuhan engineers to manage production and delivery of our platforms and feature enhancements.

Our United States and China employees both contribute to building our unified corporate culture. In order for the hybrid business model to work effectively, it is important to have experienced management teams and a high degree of senior-level continuity within each of our locations. Since 2000, we have retained all our senior-level engineering staff and have experienced minimal turnover of our mid- to low-level engineering staff. Chinese nationals manage our China operations, which we believe contributes to a cohesive culture and increases employee loyalty. We believe it would be difficult for a competitor to replicate our hybrid business model without the long-term working relationships and integrated platform development experience that we have established over the last seven years.

We believe our Silicon Valley/China hybrid business model provides us with many benefits, including:

 

   

Frequent Platform Feature Releases .    The relatively low cost of our Wuhan operations allows us to devote significantly more engineering execution personnel for research and development investments than we would be able to if we utilized an entirely United States-based engineering team. As a result, we release multiple feature enhancements each year. In addition, we believe the high level of integration and long-term working relationship between our Sunnyvale and Wuhan staff enables more effective platform and feature enhancement development cycles than those achievable through an outsourced engineering model.

 

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Operating Expense Savings .    By employing the majority of our engineering execution and manufacturing personnel in China, where salaries and benefits as well as operating and occupancy costs are low as compared to in the United States, we believe we maintain an efficient operating cost structure.

 

   

Highly Responsive Engineering Operations.     The time zone difference between Sunnyvale and Wuhan enables us to offer expedited platform and feature enhancement development cycles and overnight engineering support for technical issues.

 

   

Operations Efficiencies .    Our contract manufacturers assemble our platforms in Shenzhen and are closely and directly monitored by our Shenzhen offices. In addition, our Shenzhen-based employees share a common time zone and language with our engineering execution operations in Wuhan and our contract manufacturers in Shenzhen, which allows them to communicate directly, simplifying communications within our Company and with our contract manufacturers. We believe this provides us with a competitive advantage in responding to any issues that arise during manufacturing, order fulfillment and quality control.

Our Strategy

Our goal is to extend our position as a leading provider of cost-effective Carrier Ethernet-based platforms that enable metro access networks to deliver business broadband and expand our presence in providing wireless backhaul for mobile broadband. Key elements of our strategy include:

 

   

Maintain and Extend Our Technology Lead .     We have successfully developed Carrier Ethernet-based platforms for metro access networks since 2004. We believe our technology leadership differentiates us from our competitors and has been instrumental to our success in winning tier 1 customers. We intend to continue to leverage our technical expertise and to invest in research and development to design and engineer Carrier Ethernet-based platforms for metro access and wireless backhaul networks.

 

   

Leverage Tier 1 Carrier Relationships to Drive Platform Development .     We typically base our platform development priorities on direct feedback from our tier 1 customers such as Verizon and Bell Canada. We intend to continue to solicit feedback from these customers and develop feature enhancements to meet their evolving needs. We will continue to sell platforms developed for our tier 1 carrier customers to our entire customer base.

 

   

Build-on Momentum of Tier 1 Carrier Wins.     We believe focusing our research and development efforts on our large carrier customers has been instrumental in multiple tier 1 carriers deploying our EtherTone platforms. We believe securing these relationships has validated our platforms and research and development capabilities. We expect these relationships will enable us to secure additional tier 1 and smaller carrier contracts. By demonstrating that we can win tier 1 customers through our own direct sales efforts, we have attracted, and intend to continue to attract and add value-added partners.

 

   

Realize Cost Benefits and Profitability from Our Hybrid Business Model and Operating Scale.     We employ a Silicon Valley/China hybrid business model that allows us to maintain lower operating costs than achievable using an all United States-based model. We believe the benefits of the hybrid business model will increase as our business grows. Additionally, we intend to reduce the cost of our platforms as we increase the volume of our purchases from our contract manufacturers. We plan to grow our revenues more rapidly than our operating expenses to obtain and increase profitability.

 

   

Expand Sales Force and Value-Added Partners to Penetrate Global Markets .    We believe increasing the size and reach of our sales channels is critical to securing additional tier 1 carrier contracts and expanding our overall customer base. We intend to expand our direct sales force by hiring additional sales personnel and enhance our network of OEM and reseller partners globally to diversify our sales channels and increase our customer base.

 

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Increase Sales to Our Existing Customer Base.     We have sold our platforms to over 21 carriers and service providers around the world and approximately 8,500 platform units have been deployed by these customers. We expect our existing customers to continue to be important sources of revenue. We intend to expand the deployment of our platforms within our customer’s networks, sell feature enhancements and further develop recurring revenue through customer service and support agreements.

 

   

Penetrate the Carrier Ethernet-based Wireless Backhaul Market .    We believe the Carrier Ethernet-based wireless backhaul market for mobile broadband provides us with a large growth opportunity. We have had successful initial deployments with one of our existing customers and, based on market growth of wireless subscribers, applications and equipment forecasts, anticipate increased adoption of our EtherTone platforms for wireless backhaul applications. We intend to add mobile broadband-focused value-added partners, technology alliances and feature enhancements to further penetrate this rapidly growing market.

Technology

Recent Development of Carrier Ethernet

The development of Carrier Ethernet as a technology for providing business and mobile broadband has required significant advances in standards for reliability, network resilience and centralized management. Established in 2001, the Metro Ethernet Forum, or MEF, of which we are a member, has worked on the development of carrier-class standards for Ethernet which encompass standardization of services, scalability, reliability, QoS and service management. Since 2004, the MEF has released and certified standards for the architecture, protocol, service and management of Carrier Ethernet-based metro access network solutions. We have designed our EtherTone platforms to meet the latest MEF standards and EtherEdge and EtherReach have successfully completed MEF 9 and MEF 14 certifications, enabling carriers and other service providers to offer a number of Carrier Ethernet services to be built around our platforms.

Field-Programmable Gate Array, or FPGA, Semiconductor Devices

We utilize a combination of FPGAs and standard chipsets as the processing backbone for our EtherTone platforms. To leverage available technology, we utilize standard chipsets for commoditized functionality, such as Ethernet switching, and use FPGAs to enable advanced functionality. Unlike standard application-specific integrated circuit, or ASIC, chipsets, custom chipsets, or network processors that are pre-loaded with embedded features and functionalities, FPGAs contain programmable logic components and interconnects, which enable a high degree of flexibility and performance. Our engineering team’s significant knowledge and experience with FPGAs enables us to develop proprietary algorithms to optimally program FPGAs with customized features and functionalities. Key benefits from designing our platforms around FPGAs include:

 

   

Rapid Development Cycle for Platform Feature Enhancements.     With FPGAs, we can rapidly adapt our platforms to new technology standards as we have historically been able to develop new feature enhancements in a few weeks as opposed to the several months required with traditional chipsets. We believe our ability to rapidly develop new platform feature enhancements provides us with a competitive advantage and allows us to cost-effectively offer a variety of features and functionalities.

 

   

Flexibility, Interoperability and Scalability.     We program FPGAs to customize our EtherTone platforms for new deployments and changing standards; this allows us to cost-effectively modify our platforms based on the required scale of the deployment, interoperability with existing network infrastructure and technology, applications deployed by the enterprise and unique enterprise requirements.

 

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Remote Feature Enhancements and Bug Fixes .    We develop and modify algorithms for FPGAs in our Wuhan facility and download the algorithms remotely to the customer. This allows us to provide new feature enhancements, fix bugs and support to our global customer base while minimizing on-site visits.

 

   

Leverage Large Base of Algorithms .    Over nine years, we have developed an extensive base of algorithms that can be remotely deployed across our entire customer base.

 

   

Financial Benefits.     Our expertise with FPGAs allows us to develop proprietary algorithms to efficiently deploy more modules on a smaller FPGA than is possible on a larger chipset or network processor. Our use of FPGAs also eliminates the need for an expensive ASIC design team. Our efficient deployment ability is critical as the cost of FPGAs increases exponentially with size. Our ability to maximize the utilization of FPGAs, along with the industry trend of declining prices of FPGAs, improves our gross profit profile.

Technology Alliances

We have established, and intend to establish additional, technology alliances to enhance our platforms and address our customer needs. We have established a technology partnership and teaming agreement with Axerra Networks Inc., or Axerra, that provides us access to their pseudo-wire based circuit emulation technology. Through the alliance with Axerra, we are able to provide an integrated Carrier Ethernet-based wireless backhaul solution for mobile broadband.

We intend to establish additional technology alliances with other third parties to provide additional capabilities and features that could enhance our performance monitoring and network element management solutions.

Platforms

The EtherTone Platforms

Our EtherTone platforms deliver scalable, cost-effective Carrier Ethernet-based services for business and mobile broadband. Our EtherTone family of platforms includes EtherEdge, EtherReach and EtherSLAM. EtherEdge is typically the first ANDA platform deployed in a carrier network with subsequent deployments of our EtherReach and EtherSLAM platforms as we expand our presence within a carrier network.

Our EtherTone platforms include:

 

   

EtherEdge .    Our EtherEdge platforms feature a modular, redundant, 24 port system that enables delivery of Carrier Ethernet services to customer premises and PoP locations. EtherEdge platforms are predominately deployed at the edge of the metro access network, but can also be deployed at the central office or PoP to aggregate traffic or at customer premises.

 

   

EtherReach .    Our EtherReach platforms are an access solution that is deployed at the customer premise. EtherReach is a fixed-configuration platform that supports existing copper or fiber infrastructure and provides broadband speeds of up to 2 Gbps.

 

   

EtherSLAM .    Our EtherSLAM platforms serve as an expansion module for EtherEdge by providing high-density Ethernet service aggregation for sub-100 Mbps Ethernet services. A single EtherEdge platform can expand to house three EtherSLAM shelves, which enables carriers to aggregate over 500 EtherReach platforms.

Our EtherView is a complementary element management system that supports our EtherTone platforms. EtherView is a graphical user interface, or GUI, application that provides traditional fault, configuration, accounting, performance and security functions that can be integrated into a wide variety

 

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of operations support system applications. EtherView can scale to support and manage up to 10,000 network elements to provide a Carrier Ethernet element management solution. We also offer a secure web-based GUI management interface as well as a traditional carrier command-line interface that comes standard with all of our platforms.

EtherCare Customer Service and Support

To support our EtherTone platform deployments, we offer our customers the option to purchase a complementary offering called EtherCare, which provides global service and support. EtherCare provides our customers with a broad range of plans including training, on-site and telephonic technical support and repair and replacement services. We believe providing high-quality, ongoing service and support is instrumental in developing and maintaining a successful, long-term relationship with our customers.

Over 90% of our deployed platforms are covered under EtherCare plans. EtherCare provides us with recurring revenue and increased ongoing contacts with our customers. We expect EtherCare revenue to increase as the number of EtherTone platforms deployed increases.

We employ a two-pronged approach in providing customer service and support. First, for technical issues requiring dedicated engineering or technical support, we rapidly respond to our customers’ needs utilizing our support and engineering personnel in both our Sunnyvale and Wuhan facilities. Second, through our partnership with Alcatel-Lucent’s services organization, we offer service and support in over 130 countries with approximately 18,000 network experts located around the world. Our non-exclusive service agreement with Alcatel-Lucent was signed in 2006 and runs through 2009. Through this relationship we have signed global, multi-year EtherCare agreements. We believe this partnership provides us a competitive advantage, extending the reach and credibility of our service and support capabilities globally.

Customers

We sell our EtherTone platforms and EtherCare support services to a global customer base including telecommunications carriers and wireless service providers. We have sold our EtherTone solutions to 20 carriers and 1 wireless service provider. From the beginning of 2006 through September 30, 2007, the following customers accounted for five percent or greater of our revenue over this period:

Level 3 Communications

MTS Allstream

Verizon

XO Communications

Our business depends significantly on a limited number of key customers. Verizon is our largest customer and accounted for approximately 41% of our revenues for the year ended December 31, 2006 and 71% of our revenues for the nine months ended September 30, 2007. MTS Allstream, Level 3 Communications, XO Communications and Rogers Communications comprised our three next largest customers in the year ended December 31, 2006, accounting for approximately 16%, 10%, 10% and 8% of revenues, respectively. Approximately 99% of revenues during the nine months ended September 30, 2007 were from existing customers, and approximately 87% of our revenues during this period were from Verizon, XO Communications and MTS Allstream alone.

Contracts with our customers establish general terms and conditions of the relationship. Once a contract is established, we continue to work to ensure our platforms meet the needs and requirements of our customers in order to secure purchase orders and deepen our relationship with the customer. For example, our initial deployment with Verizon in 2004 (then, MCI WorldCom) included just over 100

 

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platform units deployed throughout a portion of their United States network. Since then, we have expanded our presence to deploy over 1,725 platform units covering Verizon’s global network in 23 countries in North America, South America, Europe, Asia, the Middle East and Australia.

We believe that our customers have deployed our EtherTone platforms to support end user solutions across several industry verticals, including communications, finance and insurance, Internet and media, travel and hospitality, electronics and energy.

Sales and Marketing

We sell our EtherTone platforms and related services through a combination of our direct sales force and our value-added partners.

The typical process when securing a new carrier customer or a new design win with an existing customer begins with our direct sales force’s, or value-added partner’s, prior knowledge and influence over an anticipated request for proposal, or RFP. In some cases, we may be able to secure design wins and preempt the issuance of a RFP. Once we receive a formal RFP, our sales engineers conduct pre-sales consultations with the carrier to analyze their existing network infrastructure and identify how our EtherTone platforms can be customized and implemented to meet the carrier’s needs. We will then develop and submit a full sales proposal. If selected, the carrier will then test our platforms in labs and, on a trial basis, in a limited portion of its network. Upon successful completion of the test and trial processes, the carrier initiates its purchase order and deploys our platforms on their network. The sales cycle for deployments with new carrier customers or new design wins, from initial contact to revenue recognition is long, and may, in some cases, take up to two years.

We generally derive repeat business for add-on platform sales from our existing customers as they expand the deployment of our EtherTone platforms throughout their network. Of our 21 EtherTone customers, 14 have ordered multiple products. The sales cycle for additional platform deployments, from purchase order to revenue recognition, typically takes two to three months.

Direct Sales Force

Our direct sales team has significant experience with the carrier equipment procurement process, and is focused on securing new customer and design wins. We typically locate our sales personnel in or around cities with existing or potential customers. As of September 30, 2007, we had sales personnel located in Atlanta, Georgia; Newark, New Jersey; Richardson, Texas; Washington DC; Vancouver, Canada; and London, United Kingdom. We expect to add sales offices and sales personnel in strategic locations globally as we continue to grow our business.

Value-Added Partners

An important part of our distribution strategy includes establishing value-added partnerships with resellers and OEMs that offer complementary products. As a result of our successful direct sales wins, we have attracted value-added partners that enable us to strategically extend the reach of our sales efforts globally. We have established a global OEM relationship with Ciena and reseller relationship with Nortel, both of which have already generated design wins for us. We have also established selected reseller relationships for local sales and systems integration in China and Mexico and we intend to expand our roster of value-added partners.

Ciena integrates our EtherTone platforms with their OnCenter product to create a Carrier Ethernet-based metro access solution for business broadband that will be marketed by Ciena as the CN3000 Ethernet Access Series, or CN3000.

 

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Nortel currently resells our EtherReach platforms as a bundled offering with its flagship Optical Multiservice Edge, or OME, 6500 series to offer a complete end-to-end Carrier Ethernet solution. Nortel currently has over 4,000 OME systems deployed worldwide. We believe our arrangement with Nortel represents a significant opportunity to market our platforms to a large, installed customer base.

For sales completed through our value-added partners, we intend to maintain direct contact and dialogue with the end customer to facilitate testing, acceptance and service support as well as to generate follow-on sales opportunities.

Marketing and Business Development

Our marketing and business development team is responsible for communicating EtherTone’s value proposition to our existing and potential customer base, while increasing our brand awareness through direct customer interactions, public relations, tradeshows, industry events and Internet marketing. Our team also works to secure additional value-added partners, forge technology and industry alliances, promote the adoption of MEF standards and formulate strategic approaches to securing tier 1 carrier contracts. Our multi-lingual marketing and business development team is another example of our hybrid business model, as most of our marketing documentation is created in our Wuhan office.

Manufacturing

We outsource manufacturing for all our platforms to three ISO 9000 certified contract manufacturing facilities located in Shenzhen, China. Sanmina-SCI is currently our primary contract manufacturer, with Shenzhen GongJin and Elite our secondary contract manufacturers.

Our Shenzhen office oversees our contract manufacturers to help ensure on-time delivery of high quality platforms, respond to issues that arise during the manufacturing process and monitor inventory levels of component parts. Once manufactured, platforms are sent to our Sunnyvale facility where we perform final assembly and testing before the platforms are shipped to our customers. We are currently in the process of moving our final assembly and testing process to our new facility in Hong Kong to eliminate the logistics of shipping platforms between China and the United States during the manufacturing process. Outsourcing our manufacturing process enables us to reduce inventory levels, working capital requirements and fixed costs while maintaining a flexible and scalable production capacity.

We do not believe any of our significant components are only available from a single source. We provide forecasts to our contract manufacturers so they can accurately source components in advance of their anticipated use. Additionally, we regularly monitor the supply of components in the market place and component inventory levels maintained by our contract manufacturers to ensure that there is an adequate supply for our manufacturing needs.

Research and Development

We believe maintaining our technology leadership through a strong commitment to research and development is critical to our business. We believe our Silicon Valley/China hybrid business model provides us with more value from our research and development investments than we would receive by investing in an entirely United States-based research and development model.

We cultivate strong collaborative relationships with our tier 1 customer base and work closely with them to understand their product development efforts and align our roadmap with their evolving requirements. We believe this approach to research and development provides us with a focused platform development pipeline and early insight to future feature enhancements desired by our

 

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customers. These working arrangements have enabled us to deepen our customer relationships and secure recurring business while offering platforms to our other customers that address their needs. Once we have developed these platforms for our tier 1 customers, we re-introduce these improvements as feature enhancements more broadly across our customer base.

As of September 30, 2007, we employed 70 research and development personnel, of which 7 were located in Sunnyvale and 63 were located in Wuhan. Our research and development expenses were approximately $2.7 million in fiscal year 2005, $3.5 million in fiscal year 2006 and $3.7 million in the nine months ended September 30, 2007. Our research and development personnel have extensive experience in developing Carrier Ethernet-based metro access network platforms and provide us with the core competencies to deliver platforms required by our customer base for business and mobile broadband.

Competition

The market for Carrier Ethernet-based metro access network platforms is highly competitive. Competition in this market is based on the following factors:

 

   

total cost of ownership;

 

   

ease of use, performance, functionality and scalability;

 

   

platform validation through installed base;

 

   

compatibility with existing installed technology;

 

   

completeness of product offering;

 

   

responsiveness to current and anticipated future needs of enterprises;

 

   

support services; and

 

   

manufacturing capability.

We compete with a variety of network equipment providers including incumbent vendors of frame relay and ATM equipment, Ethernet-based metro access network equipment providers and fiber-based solution providers. Companies focused on Carrier Ethernet-based metro access networks for business broadband include ADTRAN, ADVA Optical Networking, MRV Communications, Overture Networks and RAD Communications. We also compete with RAD Communications and Overture Networks in the Carrier Ethernet-based wireless backhaul market for mobile broadband. In addition, we compete with smaller companies which have developed products or announced plans for products that could compete with our platforms. We believe we compete favorably as our platforms:

 

   

offer an industry leading price performance;

 

   

support a scalable complete Carrier Ethernet-based metro access solution;

 

   

have been proven in large carrier environments with over 8,500 platform units deployed;

 

   

support a wide variety of access technologies and an operating model which enables us to offer the most up-to-date technology offering; and

 

   

provide the latest and most cost-efficient functionality available.

We also compete with diversified communications equipment vendors including Alcatel-Lucent, Cisco, Fujitsu, Huawei, Juniper Networks and Tellabs. We believe these vendors are less focused on Carrier Ethernet-based metro access networks for business broadband and wireless backhaul networks for mobile broadband.

 

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Intellectual Property

Our future success and ability to compete will depend substantially upon our ability to protect our core intellectual property. To accomplish this, we will rely on a combination of unpatented and patented proprietary technology, processes, know-how, trade secrets, copyrights and trademarks, as well as customary contractual protections.

To date, we have filed two provisional patent applications and one utility patent application in the United States regarding our proprietary processes and technology and we intend to continue to file patent applications covering certain aspects of our technology. We do not know whether any of our current or future patent applications will result in the issuance of patents or whether the examination process will require us to narrow our claims. To the extent any future patents are issued, any such future patents may be contested, circumvented or invalidated, and we may not be able to prevent third parties from infringing on these patents.

Our five registered trademarks in the United States are ANDA, EtherEdge, EtherReach, UAP 1000 and UAP 2000. We also have United States trademark applications pending to register EtherTone, EtherSLAM, EtherView and 18 other marks, of which EtherTone, EtherSLAM, EtherView and four other marks have been approved for registration pending their use in commerce. In addition to the foregoing protections, we generally control access to and use of our proprietary technology and other confidential information through the use of internal and external controls, including contractual protections with employees, contractors, customers and partners, and our software is protected by United States and international copyright laws.

We have historically loaded our proprietary algorithms onto our platforms in our Sunnyvale facility, not at our contract manufacturers, in order to maintain control of our intellectual property. We believe we will continue to adequately control and protect our algorithms when this loading process is shifted to our new Hong Kong facility.

We incorporate third-party software programs into our platforms pursuant to license agreements. We believe that any disruption in our access to these software programs could result in delays in our platform feature releases. See “Risk Factors.”

From time to time we may encounter disputes over rights and obligations concerning intellectual property. Protecting against the unauthorized use of our proprietary rights is expensive, difficult and, in some cases, impossible. See “Risk Factors.”

Employees

As of September 30, 2007, we employed 123 full time employees and 25 contractors located across the United States, China, Canada and Europe. None of our employees are covered by a collective bargaining agreement or are members of a labor union and we have not experienced any work stoppages. We consider our current employee relations to be good.

Facilities

Our corporate headquarters are located in Sunnyvale, California, where we lease a facility of approximately 11,350 square feet used primarily for executive offices, administrative purposes, platform design and development and sales and marketing purposes. The lease agreement for this facility expires in April 2010. Additionally, we have an operations facility in Sunnyvale of approximately 6,564 square feet. The lease agreement for this facility expires in September 2010. We are in the process of transitioning the functions performed in the Sunnyvale operations facility to our new Hong Kong facility. We intend to terminate the lease on the Sunnyvale operations facility upon completion of this transition.

 

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In China, we lease an approximately 14,100 square foot facility in Wuhan used primarily for research and development and approximately 2,700 square feet in Shenzhen used primarily for overseeing our contract manufacturing relationships. Leases for these facilities expire in February 2008 and August 2009, respectively. We recently opened an office in Hong Kong, which we intend to be used for the final assembly and testing portion of our manufacturing process. The lease of our Hong Kong facility is for approximately 2,250 square feet. The lease agreement for our Hong Kong facility expires in November 2009.

We believe our current facilities are sufficient for our current needs. We intend to add new facilities or expand existing facilities as we add employees or expand our markets, and we believe suitable additional or substitute space will be available as needed to accommodate any such expansion of our operations.

Legal Proceedings

From time to time, we may become involved in legal proceedings. We are not presently involved in any legal proceedings, the outcome of which, if determined adversely, would have a material adverse affect on our business, operating results or financial condition. There can be no assurance that existing or future legal proceedings arising in the ordinary course of business or otherwise will not have a material adverse effect on our business, operating results or financial condition.

 

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